
Stay for days, weeks, months
Flexible is Bob’s middle name. We have everything you need to show up with a backpack and stay for months: kitchens, washing machines, made for routine-on-the-road.

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Flexible is Bob’s middle name. We have everything you need to show up with a backpack and stay for months: kitchens, washing machines, made for routine-on-the-road.
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No receptions, no queues. Check-in online. Unlock your door with your phone. No more lost keycards.

We provide free access to a local gym. Now you really don’t have an excuse not to burn off the morning croissant you had at our neighbourhood breakfast spot.

Get a taste for the neighbourhood. Sampling a delicious breakfast at a local café is an optional extra. Or stretch your legs with free access to our local gym partner.
24/7 contactless access (swipe or keycode) plus local guest support whenever you need it.
Free high-speed WiFi throughout. (Where applies: Plus co-working lounge, sauna, or social kitchen where available.)
Smart TV for streaming your favourite service and not missing out on your favourite episodes.
Premium beds and pillows, eco toiletries, and blackout blinds — everything you need for proper rest.
Enjoy fully fitted kitchens in the apartments.
Keep your stuff safe while you explore the city. Use our free luggage storage, or opt for early check-in or late check-out.
Specially chosen furniture, bespoke roasted coffee, teas, Instax camera, and your own Bob W tote bag.
The emissions from every stay in this Bob are 100% offset
A rigorous 80-step cleaning process takes place before every stay. When staying for longer your apartment will be cleaned on a weekly basis to help with our sustainability goals.
Whilst our Bobs are not wheelchair accessible, there are lifts to all floors, your comfort is always considered.
Individual climate control, right inside your apartment.
Local gym partnerships, yoga mats in every room, and classes when you want them.


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Our spaces are bold, warm, and full of personality — just like the neighbourhood.

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The aesthetic begins with the "bones" of San Lorenzo—a tribute to the railway workers and artisans who built this district. We embrace a palette of industrial neutrals: charcoal leathers, exposed structural elements, and matte black metals that mirror the ironwork of the nearby Termini tracks. These "honest" materials reflect the neighborhood’s history of resilience, providing a grounded, unpretentious base for the modern traveler.
Just as the Pastificio Cerere transformed factory grease into a hub for world-class art, our interiors are punctured by bold, intellectual injections of color. Expect deep ochres and oxidized reds that recall Roman brickwork, contrasted against high-energy contemporary textiles. We use light intentionally—mimicking the dramatic shadows of San Lorenzo’s street murals—to create a space that feels like a private gallery within a bustling workshop.
At Rome San Lorenzo, we bridge the gap between "unpolished" and "sophisticated." The furniture is a mix of clean, mid-century silhouettes and local artisanal touches, proving that substance doesn't have to sacrifice style. It’s a design that feels intentional and rebellious, much like the Montessori method born just streets away. We’ve replaced tourist kitsch with thoughtful luxury: dreamy king beds and premium finishes that offer a soft landing in Rome’s most high-energy district.
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No more check-in queues and lost keycards. Check in online before you arrive. Access your room using just your phone.
Staying at London Kensington, the luggage room is located on the ground floor and is available for you to use:
On the day of check-in from 5:00 AM
On the day of check-out until 11
Go to the door with your phone, sign into your guest area and then,
Tap “Open Doors.”
Scroll to find the “Luggage Room” key.
Now go explore, hands-free 🙌
Your furry friends are very welcome at Bob W. Bob loves pets.
Most pet stays require a one-time fee when booking. There's no charge for service animals.
We allow one large pet (up to 45kg) or two small pets (up to 23kg each) per apartment.
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Add optional breakfast to your booking for an extra fee. You’ll get a traditional breakfast at C’era Una Volta. It's neighbourhood approved, you'll find the locals here. A great, easy option especially when you’re still settling in on the first morning.
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Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.
We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy.
We balance out all emissions from guest stays by investing in high-quality offset projects.
Never pay full price again. No searching for coupon codes.
Get special discounts at select new European locations.
Reservations, rewards and recommendations. All in one place.
The more you stay, the more you get.
Just landed at Leonardo da Vinci International Airport and making your way to Bob W Rome San Lorenzo? Welcome! Here are the best ways to get to us.
Leonardo Express train:
Duration: 31 minutes
Cost: 14 € one way
To: Roma Termini
Tickets: Leonardo express - Trenitalia App or on-site
Regional train (FL1):
Duration: 31 minutes
Cost: 8 euros to 15 € one way
To: Roma Tiburtina
Tickets: Trenitalia , Trenitalia App or on-site
From Roma Termini or Roma Tiburtina, the building is easy to reach (see station sections below).
Duration: 34-50 minutes
Cost: fixed fare of 50 € to anywhere within the Aurelian Walls (city centre)
Safe travels! ✨
So you've made it to Rome and you're ready to find us at Bob W Rome Testaccio.
Via dei Reti, 25, 00185 Roma, Italy
Find us on Google Maps
Look for the building at number 25 on Via dei Reti. The main entrance is clearly visible from the street to the right of the gates. Your door code, found in your Guest Area, will get you inside.
Welcome to Rome! ✨
Step 1: Complete Your Online Check-In
Head to our secure check-in portal here: https://reception.bobw.co/check-in
You can do this any time before arriving, no need to wait for check-in day. This helps us get everything ready for your stay.
You’ll need this to check in online. It’s usually in your confirmation email from wherever you booked (Airbnb, Booking.com, etc.). Look for terms like:
“Booking/confirmation number”
“Booking ID”
“Reservation number”
Can’t find it? Check your spam folder—emails love to hide there sometimes 😉
Once your online check-in is complete, you will be able to proceed to the reception area at check-in time to pick up your key cards for the room. To avoid delays and make it a smooth process it is vital that you complete the online check-in before requesting your keys at the reception.
Only if you want to book extras, like breakfast, or if you'll be staying in one of the city tax locations seen here.
If your stay was fully paid via your company or booking site, you can skip this step—just leave the credit card fields empty and close the tab. Easy!
Double-check that your email and phone number are correct.
We always send your check-in info by email—and often via SMS or WhatsApp too. Still nothing? Just reach out and we’ll sort it 👍
At Bob W Rome San Lorenzo the luggage storage area is located on the ground floor:
On the day of check-in from 5:00 AM
On the day of check-out until 11:00 PM
Follow the Luggage Room signs.
Open your Guest Area (check your email for the check-in link).
Tap “Open Doors.”
Scroll to find the “Luggage Room” key.
Enter the code on the pin pad.
Now go explore, hands-free 🙌
Bob W Rome San Lorenzo has bookable parking on site. Please make sure you add it to your booking either as part of the initial booking or by logging in to your guest area and adding it as an add on to your booking. Please be aware that spaces are limited and subject to availability.
Any questions? Navigating Rome by car can be tricky, so feel free to send us a message! We're here to help. ✨
Please read Bob's house rules carefully. If you break them, you will be charged a fine and/or your booking will be terminated – and no one wants that!
Respect your neighbours. You're sharing the building with other guests and residents. Be aware of your noise levels and keep things tidy. Quiet hours are 10 pm - 8 am daily.
No parties or any events that might disturb other guests. We know, parties are fun, but people need their rest too.
No pets, unless otherwise confirmed in advance by Bob W in writing. Just reach out with questions!
Shoes off inside. Not only does this reduce noise for your neighbours, but it also keeps the apartment clean and in good shape.
No smoking, even on balconies. Please use marked outdoor smoking areas.
No drugs or use of any illegal substances. If we find a reason to believe this is happening during or after your stay, you will be reported to the local authorities and that’d be a major bummer.
No rubbish in the hallways. Please check your apartment for instructions on how to deal with rubbish and recycling.
Respect our cleaners. Although each apartment is thoroughly cleaned after check-out, please pick up after yourself and use common sense when leaving. If you leave a big mess that takes extra time to clean up, you’ll be charged.
Keep to your check-in and check-out times. Your last-minute schedule changes impact our cleaners and other guests.
Report any possible damage you see in the apartment during your stay so Bob can fix it.
You are always fully responsible to pay for damages caused by you, your guests or pets. Any violations of the law or fraudulent activities will result in immediate termination of your booking and will be reported to the local police for further investigation. It’s Bob’s responsibility to make sure all guests are safe and have a good time! Thanks for your understanding and for helping us out with this.

11th February 2026 – Helsinki, Finland – Bob W Bob W, the tech-powered hospitality operator, has signed a long-term lease agreement for a former hotel property at Lundagatan 31 in Södermalm, Stockholm, marking its third asset in the Swedish capital.

27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.

27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.

14th January 2026 – Copenhagen, Denmark – Bob W, the tech-powered, design-led hospitality operator and Urban Partners (formerly NREP), a leading European urban investment manager, have announced a collaboration for a new mixed-use development currently being built by Skanska in Ørestad, Copenhagen.

We’re excited to share that Bob W is coming to Prague. We’ve signed a long-term lease for a 150-key property in the heart of the city, marking our first location in the Czech Republic and a major step in our Central and Eastern European expansion.

11th February 2026 – Helsinki, Finland – Bob W Bob W, the tech-powered hospitality operator, has signed a long-term lease agreement for a former hotel property at Lundagatan 31 in Södermalm, Stockholm, marking its third asset in the Swedish capital.

27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.

27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.

14th January 2026 – Copenhagen, Denmark – Bob W, the tech-powered, design-led hospitality operator and Urban Partners (formerly NREP), a leading European urban investment manager, have announced a collaboration for a new mixed-use development currently being built by Skanska in Ørestad, Copenhagen.

We’re excited to share that Bob W is coming to Prague. We’ve signed a long-term lease for a 150-key property in the heart of the city, marking our first location in the Czech Republic and a major step in our Central and Eastern European expansion.

Rome Testaccio is your local key to the city’s most authentic soul. Nestled between ancient amphorae and modern street art, we offer a front-row seat to the Rome the Romans own, where football is a religion, the food is legendary, and the history is literally under your feet. We combine the neighbourhood’s rebellious spirit with the smart, sustainable comforts of home. Stay where the past meets the present, and live like a local legend.
Flexible spaces to suit your stay
With an NPS score of 72 (every year for the last 4 years), Bob W. is the best loved hotel brand in Europe.
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