
Pärnu

Pärnu’s vibe changes with the seasons. Lively and carefree in summer. Misty and peaceful in winter. Offering a beachier side to Baltic life, here you can settle into the neighbourhood pace, chat with locals, and savour the food. It’s why memories of Pärnu keep Estonians going through the cold months.
A top spa destination since the 19th century, resorts blend historic mud therapies with modern treatments. You’ll find Pärnu is a surprising foodie heaven, too. We’re talking Baltic fine-dining spots as well as cosy cafes and outdoor terraces serving fresh seafood.
Pärnu teaches you to clear your schedule and just be. But if you’re looking for Bob, you’ll find him cycling along the promenade and tucking into fresh pastries from just about every bakery he sees.


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Golden sands and spa days — Pärnu is Estonia’s laid-back escape by the sea.


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Helsinki doesn't shout, but it rewards a closer look. Here's where to eat, drink, shop, and wander in the city centre, from a library that looks like a sci-fi ship to a speakeasy behind an unmarked door.
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Bob W is coming to Berlin Alexanderplatz with 285 studios, marking its largest property to date and another step in its growing European portfolio.

Photos from the opening of Bob W Vienna Döbling, our first Austrian Bob W – a media morning led by Niko Karstikko, then an evening of ceramics, wine, food, and music with the people who helped build it.

Bob W is coming to Rotterdam. Bob W’s first property in the city will give four floors of Weenahuis a new purpose, transforming former office space into a 160-unit flagship property. Targeted to open in summer 2027, Bob W Rotterdam Central will bring design-led apartments to the heart of Rotterdam, opposite the city’s iconic Hofplein.

Tallinn, 7 September 2026 – Bob W, the tech and AI-powered hospitality operator, has signed a long-term deal to join Krulli Kvartal, the landmark 10.2-hectare regeneration of Tallinn’s historic Krulli industrial quarter, further expanding its presence in the Estonian capital, where it opened its first property in 2019.
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