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    CIAO!

    Milan, meet Bob.

    Italy
4.6 out of 5|89,021 reviews

Milan, Italy’s style icon

For Bob, Milan’s charm is in the small, in-between details. Like how the locals drop everything for a 5 PM aperitivo. And how you can listen to live music in cosy pubs hidden in the busy city. And how the place is a worldwide trendsetter, but beautiful, creaky trams from the 1920s still keep it moving.

Hop on #10 and go from Darsena to Chinatown. Or simply gaze at the pretty houses and cool street art along the Naviglio Martesana.

They say Milan never sleeps – but what’s Bob’s perfect evening? Watching the sky turn pink at Parco Sempione, grabbing a late dinner, and maybe catching a show at La Scala, where the lobby itself is like a walking catalogue. Milan is many things to many people. Find out what it means to you.

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Milan Ticinese

Via Privata del Don 8, Milan, 20123
a building with plants on top of it
Ticinese is a lively bohemian neighbourhood, where the streets celebrate their history and the bartenders remember your name. You’ll find yourself a part of the picture from the second you arrive. Hop between independent fashion stores, skate shops, vinyl hubs and fine dining restaurants. If you’re here, you’re in fashion.
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Location

Via Privata del Don 8, Milan, 20123
Duomo di Milano (13 mins walk)
Santa Sofia Metro (9 mins walk)
Milan Linate Airport (22 mins by Public Transport)
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Standard Amenities

Lift - Step free accessLift - Step free access
24/7 Contactless Access & Local Guest Support24/7 Contactless Access & Local Guest Support
Fully Equipped Kitchen or KitchenetteFully Equipped Kitchen or Kitchenette
a building with glass doors
a table and chairs on a rooftop
a room with a bed and chairs
a laundry room with a washing machine and a black box
a bathroom with a sink and shower
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Milan Crocetta

Studios, 1-Bed Apartments
a building with glass doors
Bob W Milan Crocetta is where intellectual soul meets 1930s poolside cool. Tucked away in the city’s most discreetly elegant district, we offer a polished retreat between the historic halls of Ca’ Granda and the sun-soaked decks of Bagni Misteriosi. It is the ultimate base for the modern nomad who values refined, effortless living with a front-row seat to Milan’s most authentic cultural heritage.
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Location

Corso di Porta Romana, 48, Milan, 20122
Duomo di Milano (10 mins walk)
Sforza-Policlinico Metro (3 mins walk)
Milan Linate Airport (19 mins by public transport)
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Standard Amenities

ElevatorElevator
Lift - Step free accessLift - Step free access
24/7 Contactless Access & Local Guest Support24/7 Contactless Access & Local Guest Support

Unique Features

Co-workingCo-working
Rooftop TerraceRooftop Terrace
SaunaSauna

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Sustainable AF

Keeping things green in Milan

See through the words

Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.

Vintage, local and ethical

We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy. 

Bye bye emissions

We balance out all emissions from guest stays by investing in high-quality offset projects. 

Find out more

Milan, through Bob's eyes

Sharp suits, bold design, and more aperitivo than you can keep up with. Milan moves fast, but always with style. 

  • Navigli Canals
    Navigli Canals
    Evening strolls, aperitivo in hand, and canals that somehow make the city feel smaller and cooler.
  • Piazza Gae Aulenti
    Piazza Gae Aulenti
    Ekyscrapers, fountains, and the kind of energy that pulls you in.
  • Duomo Milano
    Duomo Milano
    Milan’s skyline moment. Spires, details, and the kind of craftsmanship that stops you mid-step.

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Sustainable stays shouldn’t cost the Earth. With Bob’s exclusive rates, your next trip just got closer. Available for a limited time only.

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  • New Openings Special Offer

    Get up to 30% off at all newly opened properties.

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From Bob's Travel Notebook

Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
a building with trees and people in front of it

Bob W to open design-led aparthotel in Stuttgart's historic Bad Cannstatt district

Stuttgart, 3rd June 2026 – Bob W, the award-winning AI - and tech-powered hospitality operator, has announced plans to open a new 136-unit aparthotel in Stuttgart's historic Bad Cannstatt district, bringing its signature blend of technology, design and local storytelling to one of Germany's most significant cultural neighbourhoods.

Read More
a living room with a couch and a coffee table

International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings

Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”. 

Read More
a living room with a couch and a coffee table

Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus

Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.

Read More
a building with many windows

Bob W signs ground-up Manchester development, marking further UK and Ireland expansion

Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.

Read More
a building with glass windows

Bob W expands in Central Milan with Crocetta opening

Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

Read More
  • a building with trees and people in front of it

    Bob W to open design-led aparthotel in Stuttgart's historic Bad Cannstatt district

    Stuttgart, 3rd June 2026 – Bob W, the award-winning AI - and tech-powered hospitality operator, has announced plans to open a new 136-unit aparthotel in Stuttgart's historic Bad Cannstatt district, bringing its signature blend of technology, design and local storytelling to one of Germany's most significant cultural neighbourhoods.

    Read More
  • a living room with a couch and a coffee table

    International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings

    Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”. 

    Read More
  • a living room with a couch and a coffee table

    Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus

    Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.

    Read More
  • a building with many windows

    Bob W signs ground-up Manchester development, marking further UK and Ireland expansion

    Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.

    Read More
  • a building with glass windows

    Bob W expands in Central Milan with Crocetta opening

    Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

    Read More
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