
Amsterdam Noord

There’s more to Amsterdam than stroopwafels and souvenir shops. Think independent galleries, canal-side cafés and cobbled streets leading to peaceful green spaces.
Do as the locals do: hop on a bike. As one of Europe’s most cycle-friendly cities, Amsterdam makes it effortless to explore the neighbourhood. And do it sustainably, too. Take a breath of that fresh Dutch air and get moving.
Amsterdam isn’t afraid to reinvent the classics. Find creative pubs and cocktail bars tucked away from the tourist traps. The hungriest can take on some patatje oorlog — war fries — and their chaotic battlefield of mayo, peanut satay and raw onion. That’s right. You’ve found your new unexpected craving.
Once you’ve refuelled, soak up some inspiration from the city’s contemporary galleries. You’ll come home feeling more creative than Piet Mondrian.




Never pay full price again. No searching for coupon codes.
Get special discounts at select new European locations.
Reservations, rewards and recommendations. All in one place.
The more you stay, the more you get.
Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.
We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy.
We balance out all emissions from guest stays by investing in high-quality offset projects.
Canals, cobbles, and a little bit of magic around every corner. In Amsterdam, every wander feels like a story waiting to unfold.






Tallinn, 7 September 2026 – Bob W, the tech and AI-powered hospitality operator, has signed a long-term deal to join Krulli Kvartal, the landmark 10.2-hectare regeneration of Tallinn’s historic Krulli industrial quarter, further expanding its presence in the Estonian capital, where it opened its first property in 2019.
.webp?language=en)
Stadiou doesn't perform for visitors. It's a working street that keeps its life indoors, in glass-roofed arcades cut through the middle of its blocks. Twenty-four hours on the boulevard modern Athens was built around, from a 6.30am coffee to a nightcap in Plaka.

Spitalfields is a multicultural hub of street art, vintage shopping, and international cuisine in the heart of London's East End. Get Bob W’s best tips on where to eat, shop, drink, stroll, and more in Spitalfields so you can save time and skip right to the good stuff.

We understand that, like us, you want to help protect the planet. Today, we're making it easier by sharing Bob W’s smart, straightforward tips to reduce your travel impact – from packing efficiently and saving energy to mindful shopping and recycling.

Heading to Valencia? Stay at Bob W Valencia Patraix and use our neighbourhood guide to the city's original village – where to eat, wander, and take life at the local pace.

Tallinn, 7 September 2026 – Bob W, the tech and AI-powered hospitality operator, has signed a long-term deal to join Krulli Kvartal, the landmark 10.2-hectare regeneration of Tallinn’s historic Krulli industrial quarter, further expanding its presence in the Estonian capital, where it opened its first property in 2019.
.webp?language=en)
Stadiou doesn't perform for visitors. It's a working street that keeps its life indoors, in glass-roofed arcades cut through the middle of its blocks. Twenty-four hours on the boulevard modern Athens was built around, from a 6.30am coffee to a nightcap in Plaka.

Spitalfields is a multicultural hub of street art, vintage shopping, and international cuisine in the heart of London's East End. Get Bob W’s best tips on where to eat, shop, drink, stroll, and more in Spitalfields so you can save time and skip right to the good stuff.

We understand that, like us, you want to help protect the planet. Today, we're making it easier by sharing Bob W’s smart, straightforward tips to reduce your travel impact – from packing efficiently and saving energy to mindful shopping and recycling.

Heading to Valencia? Stay at Bob W Valencia Patraix and use our neighbourhood guide to the city's original village – where to eat, wander, and take life at the local pace.
Flexible spaces to suit your stay
With an NPS score of 72 (every year for the last 4 years), Bob W. is the best loved hotel brand in Europe.
5% off for the Inner Circle and 10% off for the Business Circle - why not join now.
Find the best prices on our website