
Gamle Oslo

Oslo sits between fjord and forest. It’s laid-back and sharp all at once. One moment you’re sipping coffee by the water, the next you’re stepping into a gallery that shifts your whole perspective. This city never feels forced.
The harbour feels open and breezy, lined with sleek architecture, while just behind it, old wooden houses still hold their ground. People here know how to enjoy space — from sprawling green parks or quiet cafés where time seems to stretch.
Art and design are stitched into everyday life, from the opera house sloping into the fjord to tucked-away studios where makers rethink tradition. The food is refined but honest. You’ll leave a Michelin-star dinner and still crave a bakery cinnamon bun on the way home.
Stay a while and the balance rubs off on you. Evenings stretch under the long summer sun, winters draw everyone in for candlelit dinners and steaming saunas.




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Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.
We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy.
We balance out all emissions from guest stays by investing in high-quality offset projects.
Nature and city living side by side. Oslo's the kind of place where a hike and a cocktail belong on the same day.

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Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.

Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
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Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.

Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.

Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.

Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
.webp?language=en)
Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.

Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.
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