
Lübeck Old Town

On the surface, Lübeck is a sleeping beauty. It doesn’t pressure you — there’s no rush to try the hottest new restaurant or get stuck in the tourist traps.
There’s a rich history hiding behind the peaceful, seven-spire skyline. The air is sweeter here. That’s the marzipan. Once considered an aphrodisiac and medical elixir, now considered delicious in pastries. If that’s made you hungry, Bob likes to grab a bite at Schiffergesellschaft, a 500-year-old restaurant serving traditional North German cuisine.
Spend a day with the locals paddleboarding in the Marli. Get closer to the city’s past by visiting the European Hansemuseum and Lübeck Cathedral. Or if you’re ready for some action, join the lively crowds in Clemensstrasse or celebrate at Kulturwerft Gollan — a cultural hub with a morbid charm that’s unmistakably Lübeck.


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This Hanseatic beauty is all brick, spires, and hidden alleys. Even the marzipan feels like part of the city’s story.





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We’re excited to share that Bob W is coming to Prague. We’ve signed a long-term lease for a 150-key property in the heart of the city, marking our first location in the Czech Republic and a major step in our Central and Eastern European expansion.

31 October 2025 – Helsinki, Finland – Tech-powered hospitality operator Bob W has secured a 80-unit serviced apartment building in a central location in the city of Porto, marking its first signing in Portugal and a key milestone in the company’s Iberian growth strategy.
.webp?language=en)
Across Europe, the economics underpinning the traditional mid-market hotel sector are creaking and groaning louder than ever.

September 24, 2025 – Helsinki, Finland. Bob W, the tech-powered hospitality operator, has signed a long-term lease for a serviced apartment building in Munich’s Arnulfpark. The property will open later this winter as Bob W Munich City West, marking the brand’s fifth location in the Bavarian capital and underscoring its rapid expansion across Germany and Europe.

September 3, 2025 – Helsinki, Finland. Bob W, the tech-powered hospitality operator, has signed a long-term lease and officially opened its second serviced apartment property in Stockholm’s historic Gamla Stan (Old Town). The move comes just months after the company launched its first property in the Swedish capital, underscoring its rapid growth in the Nordics.
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