Whether you're in town for a few days of meetings, commuting weekly for a key client, or setting up shop in a new city for the long haul, work can now happen anywhere.
And for digital nomads and today's business travellers, it’s about more than just Wi-Fi and workspaces – it’s about living well, staying flexible, and feeling at home wherever you land.
Each Bob location offers unique, spacious apartments in handpicked neighbourhoods across Europe Each stay comes with the comfort and consistency you’d expect, plus the local tips and insider knowledge you didn’t.
So whether you're closing deals in Berlin, taking calls from a terrace in Florence, or exploring a new base in Helsinki – you’ve got a place that feels like home, and a friend who knows the city inside out.
Here if you need
Yes every Bob W property has contactless entry, high-speed internet and everything you would expect from the perfect corporate apartment, but we also have so much more. See below for some of the key features we think you will enjoy whilst staying with Bob.
Going that extra mile
Bob’s Guest Success and Account Management teams are stars when it comes to sorting relocations, group bookings or just those regular meetings throughout Europe.
Like home but better
In Bob W locations across Europe, many of our apartments feature fully fitted kitchens and an onsite Washateria, perfect to make yourself at home for those longer stays.
Whether for a short business trip or a longer relocation - every Bob W is unique and designed to reflect the best of the local area, no face-less corporate feel. Check out below what makes your experience with Bob even more effortless.
Short Business StaysStaying Longer on Business
24/7 Support & Local Knowledge
Speak to Bob day and night. Get quick help or ask Bob for his recommendation in the neighbourhood that only the locals know, from the quickest ways around town, to the best places for a business meeting, dinner or drinks.
Custom Dashboard
Manage your booking, add extras and unlock your room. All from your phone. And keep a track of those upcoming bookings
Every Stay Sustainable
Who doesn't like helping the environment especially when you can just sit back and let it happen. With Bob, every stay is fully offset, measured down to the apartment, so you can be sure your stay is sustainable.
Eating in when you choose
Many of our apartments have either kitchenettes or fully equipped kitchens (oven, hob, sink, fridge/freezer, dishwasher) making business stays that much more convenient, especially if you're staying for a little while.
Local partners for all your needs
From the best breakfast spots to amazing fully equipped and spacious local gyms, Bob has you covered
Staying Clean
When staying longer it can make life so much easier when you have a washer dryer in your own apartment. On top of this Bob provides weekly cleans and mid-week refreshes.
Finally. The sustainable alternative you've been longing for. Trusted across Europe.
Days, weeks or months
Flexible spaces to suit your stay
Loved by real guests
With an NPS score of 72 (every year for the last 4 years), Bob W. is the best loved hotel brand in Europe.
A loyalty programme with actual rewards
5% off for the Inner Circle and 10% off for the Business Circle - why not join now.
Small but smart — like the Swiss Army knife of stays. Thoughtfully designed to make the most of every inch, these clever spaces pack in everything you need for a comfy, efficient stay. Perfect for minimalists, short stays, or anyone who travels light and likes things tidy.
The classic Bob. Not too big, not too small — just right. These perfectly proportioned stays are the gold standard across rooms, studios, and apartments. Balanced, versatile, and easy to love.
Need a bit more breathing room? These stays come with extra space to lounge, work, or wrangle kids and carry-ons. Whether you're here for a week or a weekend, there's room to spread out. Ideal for longer stays, remote working, or anyone who doesn’t believe in packing light.
The best of Bob. Each Signature stay is one of a kind, offering something special. Expect rooftop views, private saunas, bold design, or just that “how is this not a penthouse?” feeling. Limited in number, big on personality. If you see one available, snap it up.
Small but smart — like the Swiss Army knife of stays. Thoughtfully designed to make the most of every inch, these clever spaces pack in everything you need for a comfy, efficient stay. Perfect for minimalists, short stays, or anyone who travels light and likes things tidy.
The classic Bob. Not too big, not too small — just right. These perfectly proportioned stays are the gold standard across rooms, studios, and apartments. Balanced, versatile, and easy to love.
Need a bit more breathing room? These stays come with extra space to lounge, work, or wrangle kids and carry-ons. Whether you're here for a week or a weekend, there's room to spread out. Ideal for longer stays, remote working, or anyone who doesn’t believe in packing light.
The best of Bob. Each Signature stay is one of a kind, offering something special. Expect rooftop views, private saunas, bold design, or just that “how is this not a penthouse?” feeling. Limited in number, big on personality. If you see one available, snap it up.
Business travel doesn’t have to feel like living out of a suitcase. Bob W offers more than just a place to stay — providing thoughtfully designed apartments that blend the comfort of home with the consistency professionals need on the road Whether you’re in town for a few days of meetings, travelling across Europe regularly, or settling in for a longer relocation, our spaces are made to help you live, work, and unwind effortlessly.
Each Bob W apartment is smart, sustainable, and locally inspired — giving you hotel-quality service with a personal touch. You’ll find everything you need to make business feel easy: reliable WiFi, flexible check-in, and a comfortable workspace, all in the heart of Europe’s most vibrant neighbourhoods. Wherever work takes you next, Bob W makes it feel like you’ve already arrived.
Feel like a corporate without the commitment - enjoy discounts recommendations and special business events. Just sign up below and you’re in. Get plenty of perks instantly:
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10% off every stay
Never pay full price again. And what's better is you can use it even when staying for leisure.
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Invitations to special events
Get special invitations to business events at select new European locations.
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Custom dashboard
Reservations, rewards and recommendations. All in one place.
Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
Bob W to open design-led aparthotel in Stuttgart's historic Bad Cannstatt district
Stuttgart, 3rd June 2026 – Bob W, the award-winning AI - and tech-powered hospitality operator, has announced plans to open a new 136-unit aparthotel in Stuttgart's historic Bad Cannstatt district, bringing its signature blend of technology, design and local storytelling to one of Germany's most significant cultural neighbourhoods.
International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings
Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.
Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus
Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
Bob W signs ground-up Manchester development, marking further UK and Ireland expansion
Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.
Bob W expands in Central Milan with Crocetta opening
Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.
Bob W to open design-led aparthotel in Stuttgart's historic Bad Cannstatt district
Stuttgart, 3rd June 2026 – Bob W, the award-winning AI - and tech-powered hospitality operator, has announced plans to open a new 136-unit aparthotel in Stuttgart's historic Bad Cannstatt district, bringing its signature blend of technology, design and local storytelling to one of Germany's most significant cultural neighbourhoods.
International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings
Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.
Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus
Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
Bob W signs ground-up Manchester development, marking further UK and Ireland expansion
Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.
Bob W expands in Central Milan with Crocetta opening
Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.