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Beyond the Cars — Discover Stuttgart’s Softer Side
There’s more to Stuttgart than fast cars and factory tours. Think terraced vineyards climbing the hills, leafy parks winding through the city, and neighbourhood cafés where the scent of fresh pretzels fills the air.
Do as the locals do: ride the Stäffele — the city’s many stairways — for sweeping views of the valley below. Or hop on a tram and explore at an easy pace. Sustainability is second nature here, with green spaces and gardens never far away. Take a deep breath of that clean Swabian air — it’s time to slow down and look around.
Stuttgart isn’t shy about mixing tradition with innovation. Discover tucked-away wine taverns and creative craft breweries far from the usual crowds. The hungry can dive into a plate of käsespätzle — rich, cheesy comfort with a local twist — and instantly feel at home.
Once you’ve refuelled, step inside one of the city’s sleek art museums or design studios. You’ll leave inspired by Stuttgart’s quiet confidence — a city where engineering meets imagination.
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From Bob's Travel Notebook
Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
The Hotel Conversion Boom: Turning Ageing Hotels into Tech-Driven Serviced Apartments
Across Europe, a decisive shift is taking place in hospitality real estate. Rising construction costs, operational pressure and a market that is far less forgiving of inefficiency are forcing investors and operators to ask a simple question: why build new, when so much of the right stock already exists?
Sauna, Skyline & Finnish Design: Meet the Sauna Lounge by Iittala & Bob W
Helsinki just got a new design icon above the rooftops. At the very top of Bob W Helsinki Kamppi, we’ve teamed up with Iittala — Finland’s most legendary design brand — to create the Sauna Lounge by Iittala & Bob W.
Bob W signs long-term lease for third Stockholm property, continuing city expansion
11th February 2026 – Helsinki, Finland – Bob W Bob W, the tech-powered hospitality operator, has signed a long-term lease agreement for a former hotel property at Lundagatan 31 in Södermalm, Stockholm, marking its third asset in the Swedish capital.
Bob W Opens Five New Properties Across UK and Italy
27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.
Bob W accelera la crescita in Italia con tre nuove strutture a Roma e Firenze
27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.
The Hotel Conversion Boom: Turning Ageing Hotels into Tech-Driven Serviced Apartments
Across Europe, a decisive shift is taking place in hospitality real estate. Rising construction costs, operational pressure and a market that is far less forgiving of inefficiency are forcing investors and operators to ask a simple question: why build new, when so much of the right stock already exists?
Sauna, Skyline & Finnish Design: Meet the Sauna Lounge by Iittala & Bob W
Helsinki just got a new design icon above the rooftops. At the very top of Bob W Helsinki Kamppi, we’ve teamed up with Iittala — Finland’s most legendary design brand — to create the Sauna Lounge by Iittala & Bob W.
Bob W signs long-term lease for third Stockholm property, continuing city expansion
11th February 2026 – Helsinki, Finland – Bob W Bob W, the tech-powered hospitality operator, has signed a long-term lease agreement for a former hotel property at Lundagatan 31 in Södermalm, Stockholm, marking its third asset in the Swedish capital.
Bob W Opens Five New Properties Across UK and Italy
27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.
Bob W accelera la crescita in Italia con tre nuove strutture a Roma e Firenze
27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.
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