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    Hola Madrid, meet Bob.

    Spain
4.6 out of 5|89,021 reviews

Madrid, where charm lingers and evenings last

Imagine if elegance didn’t take itself too seriously. That’s Madrid. A city where the daytime pace is calm but the nights go long. Where everyone knows their local vermouth spot, and lunch might last until dinner. The kind of place where balconies are for people-watching and bar stools are for storytelling.

Sun-warmed tiles, secret gardens, and more tapas than you can shake a fan at. It’s grand, but grounded. Stylish, but not showy. And always ready for “una más” (just one more). Madrid has its fair share of iconic landmarks. From the sprawling green of El Retiro Park — where locals stroll, row boats, and catch impromptu concerts — to the majestic Plaza Mayor, alive with history and cafés that spill onto cobblestone streets.

But the real magic is found in the neighbourhoods. Each barrio moves differently — some bold, some slow — but all have a way of making you stay just a little longer.

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a room with a table and chairs
a bed with towels on it
Kitchen
a bathroom with a shower and sinkView All 7 photos

Madrid Chueca

Studios & 1 Bed Apartments
a group of people walking in a city
Chueca is known for its open-hearted personality. Streets unwind into hidden squares where cafés and bars invite cosy conversations. Murals and unexpected installations hint at the neighbourhood’s artistic past. It’s a place where bold expression feels ordinary, and every stroll uncovers a new detail – this is the space to truly be yourself.
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Location

Calle de Fuencarral, 45, Madrid, 28004
Puerta de Alcalá (17 mins walk)
Chueca Metro (5 mins walk)
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Standard Amenities

24/7 Contactless Access & Local Guest Support24/7 Contactless Access & Local Guest Support
Fast & Free WiFiFast & Free WiFi
Accessible - Step free accessAccessible - Step free access

Unique Features

Social KitchenSocial Kitchen
Exterior view of Bob W Madrid Atocha
a living room with a couch and table
a kitchen with a dining table and chairs
a bed in a room
a bathroom with blue tilesView All 8 photos

Madrid Atocha

Calle. de Fray Luis de León, 18, Madrid, 28012
Exterior view of Bob W Madrid Atocha
Set just steps from Madrid’s Atocha station, this corner of the city hums with energy. Trains and travellers come and go, while the neighbourhood keeps its own rhythm. Fast-paced, effortlessly charming. Nearby streets tempt you with tapas bars, terrazas, and late-night conversations that spill onto the pavement.
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Location

Calle. de Fray Luis de León, 18, Madrid, 28012
Museo Nacional Centro de Arte Reina Sofía (10 mins walk)
Palos de La Frontera Metro (4 mins walk)
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Standard Amenities

Accessible - Step free accessAccessible - Step free access
24/7 Contactless Access & Local Guest Support24/7 Contactless Access & Local Guest Support
Fully Equipped Kitchen or KitchenetteFully Equipped Kitchen or Kitchenette

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Keeping things green in Madrid

"You’re tired of hotels hiding behind vague words about the environment. So we’ve made our stats public. All of them. You can see exactly what we’re doing. Fully carbon offset stays make us the easy choice for travellers who care. You’ll also find recycled furniture and renewable energy at many of our properties. It’s no accident—Bob is setting the sustainable standard."
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Madrid, through Bob's eyes

Late dinners, endless plazas, and life lived outdoors. Madrid doesn't slow down, and you won't want to either. 

  • Palacio De Cristal (copyright Diana Olesjuk)
    Palacio De Cristal
    A glass palace in Retiro Park where light, water, and a hint of magic meet.
  • Grab some Tapas (copyright Diana Olesjuk)
    Grab some Tapas
    Madrid’s small plates, big flavour — wander, nibble, and let the city guide your appetite.
  • Royal Palace of Madrid (copyright Diana Olesjuk)
    Royal Palace of Madrid
    Opulent, historic, and undeniably impressive — the palace is Spain showing off just a little.

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  • New Openings Special Offer

    Get up to 30% off at all newly opened properties until 31stJan 2026.

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  • January Special Offer

    Book before 31st January to enjoy up to 10% off stays in 2026.

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From Bob's Travel Notebook

Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
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Bob W Opens Five New Properties Across UK and Italy

27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.

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a table and chairs under umbrellas

Bob W accelera la crescita in Italia con tre nuove strutture a Roma e Firenze

27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.

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a building with people walking on the street

Bob W Signs Third Copenhagen Property

14th January 2026 – Copenhagen, Denmark – Bob W, the tech-powered, design-led hospitality operator and Urban Partners (formerly NREP), a leading European urban investment manager, have announced a collaboration for a new mixed-use development currently being built by Skanska in Ørestad, Copenhagen.

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Prague buildings

Prague, Meet Bob W

We’re excited to share that Bob W is coming to Prague. We’ve signed a long-term lease for a 150-key property in the heart of the city, marking our first location in the Czech Republic and a major step in our Central and Eastern European expansion.

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Exterior view of Bob W Madrid Atocha

Bob W signs large Porto property as operator accelerates Iberian expansion

31 October 2025 – Helsinki, Finland – Tech-powered hospitality operator Bob W has secured a 80-unit serviced apartment building in a central location in the city of Porto, marking its first signing in Portugal and a key milestone in the company’s Iberian growth strategy.

Read More
  • a group of people walking in front of a building

    Bob W Opens Five New Properties Across UK and Italy

    27 January 2026 – Helsinki, Finland – Bob W, the tech-powered hospitality operator, today announces the opening of five new properties across London, Rome and Florence, strengthening its presence in three of Europe’s most important travel markets.

    Read More
  • a table and chairs under umbrellas

    Bob W accelera la crescita in Italia con tre nuove strutture a Roma e Firenze

    27 gennaio 2026 – Helsinki, Finlandia – Bob W, operatore di ospitalità tech-driven, annuncia oggi l’apertura di tre nuove strutture tra Roma e Firenze, rafforzando la propria presenza in Italia nell’ambito di una più ampia espansione europea che include anche nuove aperture a Londra.

    Read More
  • a building with people walking on the street

    Bob W Signs Third Copenhagen Property

    14th January 2026 – Copenhagen, Denmark – Bob W, the tech-powered, design-led hospitality operator and Urban Partners (formerly NREP), a leading European urban investment manager, have announced a collaboration for a new mixed-use development currently being built by Skanska in Ørestad, Copenhagen.

    Read More
  • Prague buildings

    Prague, Meet Bob W

    We’re excited to share that Bob W is coming to Prague. We’ve signed a long-term lease for a 150-key property in the heart of the city, marking our first location in the Czech Republic and a major step in our Central and Eastern European expansion.

    Read More
  • Exterior view of Bob W Madrid Atocha

    Bob W signs large Porto property as operator accelerates Iberian expansion

    31 October 2025 – Helsinki, Finland – Tech-powered hospitality operator Bob W has secured a 80-unit serviced apartment building in a central location in the city of Porto, marking its first signing in Portugal and a key milestone in the company’s Iberian growth strategy.

    Read More
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