Practices you'll find at every stay
Each Bob W location follows a consistent set of over 40 sustainable practices, from smart energy use to waste reduction.
3,230 tCO₂eLESS WASTE. MORE IMPACT. SMARTER STAYS.
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Bob W's total emissions
We track and offset 100% of our guest stay emissions. Our goal is to continually reduce our footprint while providing you with an eco-friendly stay. Our 2024 report will be available soon
3,230
tCO2e
Total emissions in 2025
61% OFFSET
6600
Trees planted by Bob W so far.
100%
Renewable electricity used across all locations
1979
tCO₂e
Average emissions per day of hotel operation
100% Offset
✓
Our sustainability promise
Get live updates
Tracking our road to Net Zero
We’re on a live journey to Net Zero, measuring, reducing, and reporting progress at every step.
Bob Plants Trees
As part of their employee reward initiative, Bob and Bobstars regularly plant trees with Furthr.
AGAINST GREEN WASHING
Sustainable AF
See through the words
Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.
Vintage, local and ethical
We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy.
Bye bye emissions
We balance out all emissions from guest stays by investing in high-quality offset projects.
Doing more with less
We believe travel shouldn’t cost the earth. From smarter operations to local partnerships, we’re working behind the scenes to cut waste, lower emissions, and tread lighter with every stay. Here’s a snapshot of what we’re doing to build a better future, one night at a time.
It’s hard to picture the emissions. So we did the maths for you.
0
tCO2e
0full flights
0 km
flown by a fully booked commercial plane
WHAT MAKES UP THE TOTAL EMISSIONS?
Bob’s total emissions are made up of the various sources below
73%Purchased Goods & Services
6%Capital Goods
4%Business Travel
1%Purchased Electricity
0%Upstream Transportation
16%Other
Purchased Heat, Fuel/Energy Activities, Commuting)Scroll Down
WHAT DOES kgCO2e ACTUALLY MEAN?
The emissions for your stay are measured in kilograms of CO2 equivalent (kgCO2e). This number includes total greenhouse gases (carbon dioxide or equivalent) generated to support your stay, covering energy use, cleaning, water consumption, and more.
3.78kgCO2e
Average emissions per night with Bob W.
100% offset
Scroll Down
THE CARBON FOOTPRINT OF A NIGHT WITH BOB W
Take Bob W Tower of London as an example. Here is what made up the emissions of a per night stay in an average room.
5.71kgCO2e/night
FOOD & DRINK
0.31kgCO2e/night
ELECTRICITY
HEATING + AIRCON
1.98kgCO2e/nightTHE CARBON FOOTPRINT OF A NIGHT WITH BOB W
Take Bob W Tower of London as an example. Here is what made up the emissions of a per night stay in an average room.
5.71kgCO2e/night
Cleaning
0.61kgCO2e/night
Waste
0.02kgCO2e/night
Toiletries
0.09kgCO2e/night
Laundry
0.48kgCO2e/night
FURNITURE
0.54kgCO2e/night
Water
0.02kgCO2e/night
Plant a tree
On average, a tree can capture more than 250 kilograms of CO2 over its lifetime.
Real Action
What we're doing to use less
We’ve offset 100% of our guests’ stay emissions. The remaining emissions come from essential activities that keep Bob running. To reduce emissions at the source, we’re prioritising greener practices.
For emissions we can’t yet avoid, including those from your stay, we offset them annually by funding rigorously vetted offset projects.
Reduction InitiativesOffset Projects
Switching to 100% renewable electricity when possible
As we take on new buildings we aim to change to 100% renewable energy from our providers.
Refillable and biodegradable toiletries
Everyone loves the amazing scent from out 19-69 toiletry collection, however it is even better knowing that they are biodegradable and refillable.
Reusable water bottles in all apartments
Even our guests can help by using the refillable water bottles in apartments during their stay as well as our exclusive eco-friendly tote bags.
Kesselsee Lake Biodiverse Forest
This project offsets 194,000 kgCO₂e per year
Smallholder Farm Biochar
This project offsets 220,000kgCO₂e
Lango Safe Water
This project offsets 1,971,000 kgCO₂e
Switching to 100% renewable electricity when possible
As we take on new buildings we aim to change to 100% renewable energy from our providers.
Refillable and biodegradable toiletries
Everyone loves the amazing scent from out 19-69 toiletry collection, however it is even better knowing that they are biodegradable and refillable.
Reusable water bottles in all apartments
Even our guests can help by using the refillable water bottles in apartments during their stay as well as our exclusive eco-friendly tote bags.
Kesselsee Lake Biodiverse Forest
This project offsets 194,000 kgCO₂e per year
Smallholder Farm Biochar
This project offsets 220,000kgCO₂e
Lango Safe Water
This project offsets 1,971,000 kgCO₂e
Taking Bob's sustainability further with... Furthr
Having “done” sustainability informally from the very first years of Bob W’s existence, and having measured emissions in past years, the ambition of Bob W was to look at emissions in detail and get actionable insights, not simply a final figure. At Bob W, reducing our footprint has a been a cornerstone of our internal culture, as well as in the way that we have built trust with our guest community, as a brand dedicated to reducing the environmental impact of our business. As a milestone in this journey, for this year, we have partnered with climate experts Furthr to take our sustainability strategy to the next level.
Furthr is a sustainability consultancy built around a community of climate experts who offer a one-stop solution for businesses and individuals to measure, reduce and mitigate their emissions.
Our collaboration with Furthr is a testament to our commitment to not merely engage in sustainability discussions but to spearhead them. Through our joint efforts, Bob W is not just making strides in diminishing our ecological impact; we are also establishing new benchmarks for accountability in the hospitality sector. We take pride in sharing this path with our clients and stakeholders as we persist in pioneering and fostering significant transformations.
From Bob's Travel Notebook
Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings
Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.
Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus
Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
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Bob W signs ground-up Manchester development, marking further UK and Ireland expansion
Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.
Bob W expands in Central Milan with Crocetta opening
Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.
Munich Momentum: Bob W Signs Flagship City Centre Asset as German Expansion Accelerates
Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.
International Tech-powered Aparthotel Pioneer Strengthens Presence in DACH Market with 12 confirmed new openings
Bob W is a globetrotter, a first-class host, and knows the trendiest neighbourhoods – and the people in them. Every guest staying at the innovative, technology and AI driven aparthotels and hotels experiences both the reliability and service of a traditional hotel and the comfort of a home – in other words, the “best of both worlds”.
Internationaler technologiebasierter Aparthotel-Pionier baut Präsenz im DACH-Markt mit 12 Neueröffnungen aus
Bob W ist Weltenbummler, erstklassiger Gastgeber und kennt die angesagtesten Viertel sowie deren Bewohner. Wer in den innovativen, technologie-basierten sowie KI-gestützten Aparthotels und Hotels eincheckt, soll gleichzeitig die Zuverlässigkeit und den Service eines traditionellen Hotels, dabei aber auch den Komfort eines Zuhauses erleben – eben „Best of Both Worlds“. Als einer der am schnellsten wachsenden Hospitality-Betreiber Europas setzt die Gruppe mit derzeit 55 Häusern in elf Ländern ihren Expansionskurs fort. Im DACH-Raum hat Bob W bereits zwölf weitere Eröffnungen in Stuttgart, Frankfurt, Dortmund, Köln, Bonn, Wien, Graz, Salzburg und Locarno am Lago Maggiore bestätigt. Buchungen in Dortmund und Wien sind seit 1. Juni 2026 möglich, womit die Marke gleichzeitig ihren Eintritt in Österreich feiert.
Bob W signs ground-up Manchester development, marking further UK and Ireland expansion
Bob W, the tech- and AI-powered hospitality operator, has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre, marking a further step in its expansion across the UK and Ireland.
Bob W expands in Central Milan with Crocetta opening
Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.
Munich Momentum: Bob W Signs Flagship City Centre Asset as German Expansion Accelerates
Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.
AGAINST GREEN WASHING
Sustainable AF
See through the words
Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.
Vintage, local and ethical
We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy.
Bye bye emissions
We balance out all emissions from guest stays by investing in high-quality offset projects.