Bob W is making a major push into Portugal, unveiling a four-property, 190-unit expansion across Lisbon and Porto as it accelerates its growth into new European markets.

Bob W has signed its first property in Malta: Bob W Malta Central, a purpose-built 95-unit aparthotel in Gżira. Located across Marsamxett Harbour from Valletta, it is set to open in Q3 2028

From Vienna’s Rathausplatz to Tallinn’s Town Hall Square, these are our favourite Christmas markets this winter, with this year’s dates and a Bob W around the corner.

Amsterdam-born artist Don Drawings created more than 200 artworks for Bob W Noord. Here’s how he’d spend 24 hours in his city, from breakfast in De Pijp to dancing under the A’DAM Tower.

At the top of Bob W Helsinki Kamppi, we’ve teamed up with Iittala to create a rooftop sauna lounge with views across the city. Our guests can use it during their stay, and anyone can book it for private events.

Atocha is far more than its famous railway station. This cool, eclectic neighbourhood is right in the middle of Madrid’s art, food, and nightlife scene. Find out what to do, see, eat, drink, and shop with Bob’s tips.

Helsinki doesn't shout, but it rewards a closer look. Here's where to eat, drink, shop, and wander in the city centre, from a library that looks like a sci-fi ship to a speakeasy behind an unmarked door.

Bob W is coming to Berlin Alexanderplatz with 285 studios, marking its largest property to date and another step in its growing European portfolio.

Photos from the opening of Bob W Vienna Döbling, our first Austrian Bob W – a media morning led by Niko Karstikko, then an evening of ceramics, wine, food, and music with the people who helped build it.

Bob W is coming to Rotterdam. Bob W’s first property in the city will give four floors of Weenahuis a new purpose, transforming former office space into a 160-unit flagship property. Targeted to open in summer 2027, Bob W Rotterdam Central will bring design-led apartments to the heart of Rotterdam, opposite the city’s iconic Hofplein.

Tallinn, 7 September 2026 – Bob W, the tech and AI-powered hospitality operator, has signed a long-term deal to join Krulli Kvartal, the landmark 10.2-hectare regeneration of Tallinn’s historic Krulli industrial quarter, further expanding its presence in the Estonian capital, where it opened its first property in 2019.

Stadiou doesn't perform for visitors. It's a working street that keeps its life indoors, in glass-roofed arcades cut through the middle of its blocks. Twenty-four hours on the boulevard modern Athens was built around, from a 6.30am coffee to a nightcap in Plaka.

Spitalfields is a multicultural hub of street art, vintage shopping, and international cuisine in the heart of London's East End. Get Bob W’s best tips on where to eat, shop, drink, stroll, and more in Spitalfields so you can save time and skip right to the good stuff.

We understand that, like us, you want to help protect the planet. Today, we're making it easier by sharing Bob W’s smart, straightforward tips to reduce your travel impact – from packing efficiently and saving energy to mindful shopping and recycling.

Helsinki Design Week runs 28 August to 6 September, and we’re an official accommodation partner. The Finnish studios and workshops behind Bob W Kamppi and Kaarti, and what to do while you’re here.